Beginners and pros alike will benefit from the outstanding and easy-to-learn marketing methods that professional performer and advertising agency executive Scott Davis outlines in this video. From business cards to earned media, Scott lets you in on the secrets of advertising and marketing professionals. You'll learn now to vastly improve the quality and quantity of your bookings, target markets effectively to book only the shows you want, attract free publicity courtesy of your local media, print professional-looking marketing brochures on a shoestring budget.